Digital Frontiers

Business Strategies for a New World

2387_58361730778_715620778_1945753_4761755_nHey all my name is Matt Garrett.  I am a third year Economics major through the College of Liberal Arts and Sciences.  I also minor in European Union Studies and Business.  As far as interests, I am big into graphic design and music production.  I’ve worked as graphic designer for the Office of the Vice President and also for various Student Government political parties.  As for music, I listen to every genre o music from minimal house to death metal to rap to French pop.  I play guitar (mostly acoustic) and as for the computer I generally make some sort of chillout electronica (like the Field or Radiohead w/o the vocals).

I’m a pretty big fiend when it comes to technology.  I use Windows, although I’m just as fine with Macs and with most normal Linux variations.  The two programs I use most are Adobe Photoshop (for graphic design) and Ableton Live 8 (for musicmakin’).  Both are pretty straightforward, although I’ve been using each for several years and still find new things each time I use them.  And that’s how technology should be.  There’s always something new, something you’ve never used.  Outside of computers, I’ve used basically every iteration of an iPod but they irritate me a bit because iTunes may be the suckiest program I’ve ever had the misfortune of using (yes even worse than Internet Explorer).  I have a facebook (duh) and would never consider using a twitter, because the only interesting things on twitter are written by Soulja Boy and Andrew W.K.

I’m hoping this class will break the mold of other business classes.  The world today can’t be encapsulated in books, lectures, slides, and other bullshit because by the time you finish talking the rules have changed.  Technology today is about collaboration and discussion and I hope this class reflects that.  Most of the greatest sites on the web today operate on a principle of massive user contribution and interactivity, such as Wikipedia, Facebook, even Gainesville’s own Grooveshark.  (For now) that’s the future… it’s not just social media (buzzword!), it’s massive collaboration and democratization of information and ideas and that’s sexy as hell.

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