http://www.digitalfrontiersuf.com/2010/01/breaking-news-being-interesting-is-important/ Business Strategies for a New World Sun, 09 May 2010 04:02:42 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://www.digitalfrontiersuf.com/2010/01/breaking-news-being-interesting-is-important/comment-page-1/#comment-84 Deb Tue, 26 Jan 2010 16:03:11 +0000 http://www.digitalfrontiersuf.com/?p=362#comment-84 I couldn't agree more -- being interesting sells! Hmmm, what does that say about we humans, given the propensity to make carefully coiffed and clothed models are part of how we distribute sugar water (aka soda)? And yes, I was interested in Macbook Air; however, as a not-so-techie type of person, my interest was grounded in a perception that Apple as a company cares about what works best for customers -- whereas, Apple's competitor cares more about market share. I couldn’t agree more — being interesting sells! Hmmm, what does that say about we humans, given the propensity to make carefully coiffed and clothed models are part of how we distribute sugar water (aka soda)? And yes, I was interested in Macbook Air; however, as a not-so-techie type of person, my interest was grounded in a perception that Apple as a company cares about what works best for customers — whereas, Apple’s competitor cares more about market share.

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