When I first decided to sign up for Digital Frontiers, I was expecting a traditional-style class in which I would learn all about technology, the internet, and how they both are affecting the business world today; to tell you the truth, I wasn’t all that excited about it. But once I learned that this class would be anything but “traditional,” I had a feeling this would be one of the most beneficial classes I’d be taking during my years at University of Florida.
This class has taught me about so many things that I didn’t even realize existed. (It’s like that diagram we keep seeing, with the sections of “things you know,” “things you don’t know,” and “things you don’t know that you don’t know”.) I mean, everyone knows that there are millions of random Facebook fan pages out there, but until this semester, I had no idea how helpful they are to both new and big companies. There are so many networking opportunities created by one simple webpage! And I definitely didn’t know there was a way to keep track of that type of stuff (let’s just say that “web analytics” might as well have been a foreign language). The same concept applies to websites such as Twitter, as well. By actively updating and managing accounts and pages like these, companies have the chance to grow exponentially; rewind a few years, before social networking sites became popular, and this would not have been the case.
The amount of potential that everyday websites (which some people even consider to be trivial) offer to businesses nowadays both shocks and excites me. This class has made me realize that the business world is changing so much due to technology and innovation, and it shows no signs of slowing down. But because of Digital Frontiers, I feel as if I have a better understanding of that world now, and I can be ready for almost anything it throws at me.
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